Overview

Job Number:

Business: GE Global Growth Organization

Business Segment:
Global Growth Organization : MENAT

About Us: GE is the world’s Digital Industrial Company, transforming industry with software:defined machines and solutions that are connected, responsive and predictive. Through our people, leadership development, services, technology and scale, GE delivers better outcomes for global customers by speaking the language of industry.

Posted Position Title: Commercial Communications Manager

Career Level: Experienced

Function:
Communications

Function Segment:
Organizational Communications

Location:
United Arab Emirates

U.S. State, China or Canada Provinces:

City: Dubai

Postal Code: 11549

Relocation Assistance: No

Role Summary/Purpose: The Commercial Communications Manager for GE Power MENAT will work closely with the product management, sales and marketing teams to create and deliver holistic marketing communication campaigns that encompasses advertising, branding, product commercialization, customer communications, events, digital to create demand, foster market growth, position the GE brand and strengthen customer relationships. This role will report to the Director of Communications for GE Power MENAT.

Essential Responsibilities:
: Work closely with the product management, sales and marketing teams to create and deliver a holistic marketing communication campaigns that encompasses advertising, branding, product commercialization, customer communications, events, digital to create demand, foster market growth, position the GE brand and strengthen customer relationships.

: Develop, deliver and measure strategic commercial communications campaigns, including innovative methods to create demand for Power offerings in the marketplace, position GE Power MENAT among its competitions and drive awareness in the marketplace

: Work closely with sales and marketing to define audiences illustrating the value proposition and amplify stories using select channels (including traditional / social media, events, , as well as digital media channels use innovative methods like data visualization and digital when possible)

Qualifications/Requirements:
: Bachelors Degree in Communications, Public Relations, English, Journalism, Business or related discipline form an accredited college or university

: Minimum of 12 years of experience in Corporate Communications, Public Relations/Agency, Marketing or Marketing Communications

Additional Eligibility Qualifications:

Desired Characteristics:
: Ability to influence people to exceed business objectives
: Proven strong core communication skills, including writing
: Digital marketing experience preferred
: Industrial and/or Energy Industry experience in B2B marketing preferred
: Deep understanding of sales cycles
: Demonstrated executive presence; ability to effectively interact at all levels of the organization
: Proven ability to manage multiple projects while maintaining a high quality of work
: Proven ability to develop and execute strategies with sales and marketing functions
: Strong business acumen
: Strong interpersonal and leadership skills
: Positive, enthusiastic and confident attitude
: Knowledge of developing and implementing communications campaigns


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